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2024: The Rebirth of Lowriding & Cruising

Instagram Facebook Youtube Pinterest For the Love of Lowriding: 2024 Marks the First Year California Repeals the Ban on Cruising January 1, 2024 | LRS Staff In a historic move for 2024, Los Angeles recently lifted the ban on cruising marking a significant moment for the vibrant cultural expression that has deep roots in the […]

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MEDIA COVERAGE

MISTER CARTOON X PEPSI | SUPERBOWL LOWRIDER BUILD

Instagram Facebook Youtube Pinterest Mister Cartoon is back at it, and time around he’s teamed up with Pepsi to do more than just a commercial By LRS Staff Do you know what drives big brands? Aside from great products, it’s excellent marketing. It’s about being in touch with your target market and aligning your brand […]

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MEDIA COVERAGE

LOWRIDERS IN A PEPSI SUPER BOWL COMMERCIAL? YUP…PEPSI KILLED IT

Instagram Facebook Youtube Pinterest Rap & Lowriding take center stage at the Super Bowl and Pepsi’s Half Time Show Trailer is Proof that They Too have their Fingers on the Pulse By LRS Staff By now, most of you have seen the Pepsi Super Bowl Half Time show trailer “The Call” featuring Dr. Dre, Snoop […]

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The Kelly Clarkson Show features All-Female Lowriders

Instagram Facebook Youtube Pinterest The Kelly Clarkson Show brings out Jay Leno to Surpise the Female Lowriders from Duenas Car Club By LRS Staff  https://www.youtube.com/watch?v=if0WT4Nv2-M It’s not often lowriding gets significant airplay on network television, but yesterday The Kelly Clarkson Show did the world of lowriding right. Ms. Clarkson did an excellent 10-minute segment on […]